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Digital Asset Management
Interview with Libby Marks: Content marketer and Digital Asset Management expert
After implementing a Digital Asset Management system in her role as marketing manager for a UK university, Libby fell in love with DAM and the benefits it ...
December 13, 2022
Business
Digital Asset Management
Organize digital assets like a pro with metadata and taxonomy
You know that great image that your online team used on your Instagram page for last year’s summer campaign? The one with the palm trees and overlayed text?
December 07, 2022
Business
Magazine Publishing
Dani Leyhue About Digital publishing, channel neutral workflows and the power of publishing
As product manager for WoodWing Studio, what Dani Leyhue doesn’t know about digital publishing isn’t worth knowing. A design pioneer during the iPad boom, Dani ...
November 17, 2022
Business
Multichannel Publishing
The Future of Educational Publishing: multichannel made manageable
The global digital educational publishing market is predicted to grow to $10.5 billion by 2026. How can educational publishers leverage this trend efficiently ...
November 15, 2022
Business
Multichannel Publishing
Four tips for successful publisher transformation through DTC strategy
Business transformation, Direct-to-Consumer strategy, digital publishing, and paywall products are high on the agenda for ambitious publishers.
October 06, 2022
Business
Multichannel Publishing
Why manufacturers should look beyond the factory floor for efficiencies in 2022
Manufacturers can’t afford to ignore content operations in their quest for efficiencies. As demand for content grows, so does the opportunity to drive revenue ...
September 22, 2022
Business
Multichannel Publishing
How to seize the DTC publishing opportunity and succeed
DTC publishing and the importance of product development
August 26, 2022
Business
Multichannel Publishing
Customer desirability in DTC publishing: How to create value people are willing to pay for
Is DTC publishing part of your strategy? If so, you need to know how to create an exceptional digital publishing product that people are willing to pay for. ...
August 23, 2022
Business
Digital Asset Management
Keep your DAM on the track to success: use change management to nurture user adoption
Think back to the time when you received your work laptop. When Slack and Teams were rolled out. When Instagram focused on all video and Reels.
August 05, 2022
Business
Multichannel Publishing
An expert guide to multichannel publishing: how to master multichannel content in today's landscape
The web is rapidly turning into an exceptionally competitive field, where brands should exceed all expectations to draw in any consideration whatsoever, not to ...
July 15, 2022
Business
Digital Asset Management
Successful Collaboration: In-House Teams & Agencies
In-house creative design teams have always worked with creative agencies to some extent, but the rise of digital and content marketing has seen this ...
June 28, 2022
Business
AI
Interview with Kristina Huddart - DAM consultant, specialist and speaker
‘Technology is only 20% of the solution when it comes to DAM. Digital Asset Management is a practice, not a project.’
May 30, 2022